How Vinh Media Tracks And Reports: Powering Data-Driven Results
We know the work you do doesn't end after an ad lines up and neither does our best-in-class tracking/reporting. At Flawless Inbound, data rules everything we do allowing you to get more agile and improve your ROI at every turn while tracking all movements in the manufacturing process of a customer using marketing automation. Following is a deep-dive on how we execute tracking and reporting to deliver transparency along with results for our clients:
Specifying Key Performance Indicators (KPIs)
We start with defining Key Performance Indicators (KPIs) designed to be line-originated drivers of the objectives you need for your business. From increasing website traffic and generating high-quality leads, to boosting conversion rates or increasing customer engagement – we identify the numbers that matter most to your business. These KPIs serve as the standards upon which all performance is weighed, meaning every action taken exists to accomplish real-life outcomes.
Configure Advanced Tracking Systems
We create advanced tracking systems customized for your marketing channels to collect data in the most accurate and reliable way possible. We configured custom tracking codes and event triggers by using Google analytics, google tag manager as well as platform specific insights like facebook pixel for social campaigns etc. With it we are able to track the behavior of users, conversions and look at a more comprehensive view of the customer journey across multiple touchpoints. Using tracking technologies allows us to see exactly.
Monthly Engagement and Weekly Analytics Reports
Each and every month we provide you with a comprehensive report of the campaign performance, our key findings, any learnings gained. It is followed by an executable plan of the actions to be performed in combined with strategic advice for next month period. From scaling successful campaigns, reallocating budgets or testing new strategies our action plans are aimed to always enhance and grow.
Offering a Team Approach and Transparency
We know that good reporting is a two-way street. We always have regular calls with our customers at Vinh Media to review performance, answer any questions and get feedback. They collaboratively TagTeam through the four selling steps of their prospect and involve you in this process ensuring that you are informed each step along the way where your marketing dollars become more focused. Working together allows us to set the same goals and they give an opportunity for this outcome.
Tailored Solutions for Your Success
